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What Is a Realistic Price for My Miami Home in Today’s Market?

Coral Gables Real Estate Eric Firestone February 18, 2026

One of the most dangerous questions a seller can ask is, “What is my home worth?”

Not because it is wrong, but because most people expect a single number.

There is no single number.

Every home has a price range.

And that range is directly tied to timing expectations. If you have not yet read my breakdown on How Long Should It Take to Sell a Home in Miami in 2026?, I recommend starting there. Pricing and timing are inseparable, as is the competition, strategy and positioning.

Step One: The Tour Comes Before the Data

Before I ever discuss numbers, I walk the home.

I ask the seller to show me every upgrade, every improvement, and every feature they believe adds value. At the same time, I am evaluating condition, layout, deferred maintenance, competitive positioning, and how the property compares to others in its micro market.

Only after that do we discuss price.

Because pricing without context is guessing.

Understanding That Every Home Has a Range

A realistic price is not fixed. It is influenced by:

  • Condition relative to competition
  • Upgrades and modernization
  • Presentation and staging
  • Major systems, roof, HVAC, plumbing
  • Location nuances such as proximity to highways or commercial areas
  • Buyer demand in that price bracket

The question is not “What is it worth?”

The real question is:

“What must be true for the market to pay the price you want?”

The Biggest Mistake Sellers Make With Comparable Sales

Sellers often look at sales that appear similar on the surface.

Same bedrooms. Same bathrooms. Similar square footage.

But deeper factors matter.

For condos, building age, reserves, special assessments, and amenities dramatically affect value.

For single family homes, proximity to major roads, neighboring property conditions, lot orientation, and layout can change price expectations significantly.

Surface level comparisons create unrealistic expectations.

Nuanced comparisons create clarity.

Why I Focus on Sold and Active Listings

Pending sales are incomplete data. They have not closed. The final terms are unknown.

I focus on:

Sold listings, which represent success.
Active listings, which represent competition.

By comparing homes that sold to homes that have not yet found a buyer, we identify what the market is rewarding and what it is rejecting.

That is where pricing intelligence lives.

The Hidden Distortion of Concessions

Recorded sales prices do not always tell the full story.

If a seller paid off a large special assessment at closing, that concession may not be obvious in public data. Yet buyers now expect that same adjustment in similar units.

Without understanding these nuances, sellers form inflated net expectations.

Gross price is not the same as net proceeds.

When Price Per Square Foot Helps, And When It Misleads

Price per square foot is highly useful in:

Commercial properties
Vacant land
Certain condo comparisons

For single family homes, it is often misleading.

Views, layouts, outdoor spaces, ceiling heights, and street appeal do not translate cleanly into a per square foot formula.

Two homes with identical square footage can command dramatically different prices.

The Financial Cost of Starting Too High

Overpricing does not create leverage.

It creates silence.

Homes that enter the market overpriced:

Stay on longer
Accumulate holding costs
Create psychological red flags for buyers
Often sell for less than they would have if priced correctly at launch

Buyers interpret extended days on market as weakness, not opportunity.

When Sellers Insist on a Premium

If a seller believes their upgrades justify a premium the market does not support, I show them data.

Specifically, expired listings with similar upgrades that entered at aspirational prices and failed to sell.

Read here for a more detailed look at why Miami homes fail to sell and how to fix it.

If alignment cannot be reached, I offer two paths:

Option one. We agree in advance on a timeline and performance benchmark, such as showings or engagement, and commit to an adjustment if expectations are not met.

Option two. We revisit the conversation when expectations align.

My role is advisor first, negotiator second.

I negotiate with buyers on behalf of my sellers. I do not negotiate against market data.

What a Realistic Price Actually Means

A realistic price is not conservative.

It is strategic.

The goal is to attract the highest number of qualified buyers. When strong exposure meets strong demand, sellers often achieve one hundred percent or more of their marketed price.

Pricing high does not create bidding wars.

Pricing correctly does.

If you want a deeper understanding of how timing interacts with pricing strategy, read How Long Should It Take to Sell a Home in Miami in 2026?

Pricing and timing are inseparable.

If you would like clarity on where your home realistically fits within its pricing range, contact me for a strategic consultation. I will show you where your property stands against true competition, and what adjustments, if any, would position it for the strongest outcome.

FAQ Section

How do I know what price to list my Miami home at?

A realistic price is determined by comparable sold homes, current competition, condition, location nuances, and buyer demand in your price range.

Should I price my home higher to leave room for negotiation?

In most cases, overpricing reduces showings and extends time on market, which often results in selling for less than if priced correctly from the start.

Are online home value estimates accurate in Miami?

Automated valuations often fail to account for building reserves, special assessments, condition differences, and micro market nuances.

Do upgrades always increase my home’s value?

Upgrades increase appeal, but only certain improvements translate directly into higher market value. The market determines which upgrades are rewarded.

Why did my neighbor sell for more than agents are suggesting for me?

Differences in timing, condition, concessions, and market demand at the time of sale often explain price discrepancies.

Buy & Sell With Confidence

Get assistance in determining current property value, crafting a competitive offer, writing and negotiating a contract, and much more. Contact me today.